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Marketing

Delivering high quality marketing and communications to support messaging and engagement of the least active people within society.

Physical activity can reduce the risk of all-cause mortality by 30%, yet over a quarter (26.8%) of the Greater Manchester population is inactive and nearly 4/10 (39.4%) are not active enough to benefit their health (i.e. not reaching Chief Medical Officer guidelines of 150 minutes a week).

Active Lives

Six in ten children and young people in Greater Manchester are not active enough. 35.8% of children and young people, on average, do less than 30 minutes of activity each day, with only 39.9% doing at least 60 minutes or more.

GreaterSport

New research released by Activity Alliance highlights a demand for greater training in delivering activities to disabled people. The report indicates a need for more direct, practical guidance on adapting sports. The findings show building the confidence and skills of those who deliver sports sessions can lead to more opportunities for disabled people to be active.

GreaterSport

Almost half of disabled people (47%) fear losing their benefits if they are seen to be physically active, according to new research published by Activity Alliance.

Activity Alliance